Ngai associates it with other "lite" aesthetic categories promulgated by postwar consumer culture: quaint, wacky, quirky, cool.
Even The Wall Street Journal weighed in, describing LeMieux as nothing more than “Charlie Crist lite.”
These other people were--if anything but poor misjudged lambs--swell mobsmen, the lite of the criminal world.
Why should not these members of the lite have exceptional enjoyment?
First of all the American Negro is the lite, the aristocracy of Liberia.
The lite of intelligence and fashion honored us with their presence.
Hidden behind it and behind them, the lite and the plurality of Frenchmen wait for better days.
How much finer for a man of the lite to stand aside from the rout!
The choicest of the lite were there,—ladies in demi-toilet and bonneted.
You know that the lite of London society goes to the Private View.
The word Adjusto-Lite for portable electric lamps was opposed by the user of a trade mark Auto-lite registered before the date of use claimed by the applicant. ["The Trade-Mark Reporter," 1922]
Not serious; not scholarly; watered down; popularized: there's myth lite apres Joseph Campbell, Pinkola Estes, etc
[1980s+; fr the misspelling of light used to identify less fattening, less intoxicating, etc, products, esp beer]