market share

noun Economics.
the specific percentage of total industry sales of a particular product achieved by a single company in a given period of time.
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World English Dictionary
market share
 
n
the percentage of a total market, in terms of either value or volume, accounted for by the sales of a specific brand

Collins English Dictionary - Complete & Unabridged 10th Edition
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Example sentences
If you haven't noticed, they have been gaining market share which hardly says
  they are screwing things up.
If it chooses the former course, it loses e-reader market share.
These are some of the hundreds of small cell phone makers that are eating up
  market share across the developing world.
After all, they can always co-opt the alternatives if the alternatives begin to
  cut into market share.
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