mediagenic

[mee-dee-uh-jen-ik]
adjective
having qualities or characteristics that are especially appealing or attractive when presented in the mass media: a mediagenic politician.

Origin:
1970–75; media1 + -genic

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World English Dictionary
mediagenic (ˌmiːdɪəˈdʒɛnɪk)
 
adj
presenting an attractive or sympathetic image when portrayed in the media

Collins English Dictionary - Complete & Unabridged 10th Edition
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Example sentences
In an age of mediagenic politicians, he is exactly the opposite.
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