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milline

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mil⋅line

  [mil-lahyn, mil-lahyn]
Use milline in a Sentence
–noun
1. one agate line of advertising one column in width appearing in one million copies of a periodical.
2. Also called milline rate. the charge or cost per milline.
Origin:
mil(lion) + line 1
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2009.
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mil·line   (mĭl'līn')   
n.  

  1. A unit of advertising copy equal to one agate line one column wide printed in one million copies of a publication.

  2. The cost of a unit of advertising copy.


[mil(lion) + line1.]
The American Heritage® Dictionary of the English Language, Fourth Edition
Copyright © 2009 by Houghton Mifflin Company.
Published by Houghton Mifflin Company. All rights reserved.
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