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pay-per-click

noun
1.
a system of payment used on the internet in which an advertiser on a website pays the website owner according to the number of people who visit the advertiser's website via the hyperlinked advert on the owner's website
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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