And because the pillory of a bad book is as culturally stimulating as the lauding of a good book.
Compare the British pillory of Tebbit with the reaction in India to the Kashmiri students.
“Rails” and “lacerate,” two other words swiftly elected for pillory, were classic Tejpal, overblown, mannered, theatrical.
late 13c. (attested in Anglo-Latin from late 12c.), from Old French pilori "pillory" (mid-12c.), related to Medieval Latin pilloria, of uncertain origin, perhaps a diminutive of Latin pila "pillar, stone barrier" (see pillar), but OED finds this proposed derivation "phonologically unsuitable."
c.1600, from pillory (n.). Figurative sense of "expose publicly to ridicule or abuse" is from 1690s. Related: Pilloried.