ram down someone's throat


Also, shove down someone's throat. Compel to accept or consider, as in That salesman tried to ram a life insurance policy down my throat, or She has a way of shoving her political views down your throat. These terms transfer forcing one to swallow something to forcing acceptance of an object or idea.

The American Heritage® Idioms Dictionary Copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.