Bruni told NPR last summer that she changed the name because it was easier to rhyme.
Although speaking of which, I do think last night's "rhyme" of "Helen Hunt" and "adorable" was quite funny.
Like, “Yeah this will be crazy to rhyme on alright lets loop it up.”
"agreement in terminal sounds," 1560s, partially restored spelling, from Middle English ryme, rime (c.1200) "measure, meter, rhythm," later "rhymed verse" (mid-13c.), from Old French rime (fem.), related to Old Provençal rim (masc.), earlier *ritme, from Latin rithmus, from Greek rhythmos "measured motion, time, proportion" (see rhythm).
In Medieval Latin, rithmus was used for accentual, as opposed to quantitative, verse, and accentual verse usually was rhymed, hence the sense shift. Persistence of older form is due to popular association with Old English rim "number," from PIE root *re(i)- "to reason, count" (see read (v.)). Phrase rhyme or reason "good sense" (chiefly used in the negative) is from late 15c. (see reason (n.)). Rhyme scheme is attested from 1931. Rhyme royal (1841) is a stanza of seven 10-syllable lines rhymed a-b-a-b-b-c-c.
A similarity of sound between words, such as moon, spoon, croon, tune, and June. Rhyme is often employed in verse.