ridership

[rahy-der-ship]
noun
the passengers who use a given public transportation system, as buses or trains, or the number of such passengers.

Origin:
1965–70; rider + -ship

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Based on the Random House Dictionary, © Random House, Inc. 2014.
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Example sentences
Simplified maps, routes, timetables and numbering systems will increase
  ridership.
Bus ridership is spread among a range of ages, incomes, and ethnicities.
No one's really trying to encourage more cab ridership.
Of course, this statement is based on predictions of operating cost and
  ridership.
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