trade name

trade name

noun
1.
the name used by a manufacturer, merchant, service company, farming business, etc., to identify itself individually as a business.
2.
a word or phrase used in a trade to designate a business, service, or a particular class of goods, but that is not technically a trademark, either because it is not susceptible of exclusive appropriation as a trademark or because it is not affixed to goods sold in the market.
3.
the name by which an article or substance is known to the trade.

Origin:
1860–65

Dictionary.com Unabridged

trade-name

[treyd-neym]
verb (used with object), trade-named, trade-nam·ing.
to designate with or register under a trade name.

Origin:
1860–65

00:10
Trade name is always a great word to know.
So is bezoar. Does it mean:
a calculus or concretion found in the stomach or intestines of certain animals, esp. ruminants, formerly reputed to be an effective remedy for poison.
a screen or mat covered with a dark material for shielding a camera lens from excess light or glare.

DBA

doing business as.
Also, dba, d.b.a., d/b/a.

DBA often precedes the name under which a business operates that is not the legal name of the owner of the business, but a name sometimes called a fictitious name or trade name.
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2013.
Cite This Source Link To trade name
Collins
World English Dictionary
trade name
 
n
1.  the name used by a trade to refer to a commodity, service, etc
2.  the name under which a commercial enterprise operates in business

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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American Heritage
Abbreviations & Acronyms
DBA
Doctor of Business Administration
The American Heritage® Abbreviations Dictionary, Third Edition
Copyright © 2005 by Houghton Mifflin Company.
Published by Houghton Mifflin Company. All rights reserved.
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