underquote

 [uhn-der-kwoht]  

un·der·quote

   [uhn-der-kwoht]
verb (used with object), un·der·quot·ed, un·der·quot·ing.
1.
to offer (stocks, merchandise, etc.) at a price lower than the market price or some other quoted price; offer at a price reduced by (a specified amount).
2.
to quote a price lower than that of (a specified competitor).
Origin:
1890–95; under- + quote
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2012.
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Underquote is one of our favorite verbs.
So is bowdlerise. Does it mean:
to expurgate (a written work) by removing or modifying passages considered vulgar or objectionable.
to run away hurriedly; flee.
LEARN MORE FUN, UNUSUAL VERBS WITH WORD DYNAMO...
Collins
World English Dictionary
underquote (ˌʌndəˈkwəʊt)
 
—vb
1.  to offer for sale (securities, goods, or services) at a price lower than the market price
2.  (tr) to quote a price lower than that quoted by (another)

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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