viewership

[vyoo-er-ship]
noun
an audience of viewers, especially of television, either generally or of a particular kind or program: Viewership is at its peak in the evening hours.

Origin:
1950–55; viewer + -ship

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Based on the Random House Dictionary, © Random House, Inc. 2014.
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World English Dictionary
viewer (ˈvjuːə)
 
n
1.  a person who views something, esp television
2.  any optical device by means of which something is viewed, esp one used for viewing photographic transparencies
3.  law a person appointed by a court to inspect and report upon property, etc
 
'viewership
 
n

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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Example sentences
Viewership was so small that it had become unmeasurable.
Nor have private channels bitten far into the viewership of state news
  programmes.
The truth is that news outlets who report the truth will find viewership.
Second, they're hoping the unusual choice might help shake up the ceremony and
  boost plummeting viewership.
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