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virality

[vahy-ral-i-tee] /vaɪˈræl ɪ ti/
noun
1.
the condition or fact of being rapidly spread or popularized by means of people communicating with each other, especially through the Internet:
We’re looking for ways to increase the virality of our web content.
Origin of virality
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2015.
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