Couéism

 [koo-ey-iz-uhm, koo-ey-iz-]  

Cou·é·ism

   [koo-ey-iz-uhm, koo-ey-iz-]
noun
a method of self-help stressing autosuggestion, popular especially in the U.S. c1920 and featuring the slogan “Day by day in every way I am getting better and better.”
Origin:
1920–25; < French couéisme. See Coué, -ism
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Based on the Random House Dictionary, © Random House, Inc. 2012.
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Couéism is always a great word to know.
So is callithumpian. Does it mean:
a children's mummer's parade, as on the Fourth of July, with prizes for the best costumes.
the offspring of a zebra and a donkey.
LEARN MORE UNUSUAL WORDS WITH WORD DYNAMO...
Collins
World English Dictionary
Coué (French kue)
 
—n
Émile (emil). 1857--1926, French psychologist and pharmacist: advocated psychotherapy by autosuggestion
 
Couéism
 
—n

Collins English Dictionary - Complete & Unabridged 10th Edition
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