It’s about time. We are now on Instagram!
1550s (adv.), 1630s (n.), from Latin phrase ex tempore "offhand, in accordance with (the needs of) the moment," literally "out of time," from ex "out of" (see ex-) + tempore, ablative of tempus (genitive temporis) "time" (see temporal). Of speaking, strictly "without preparation, without time to prepare," but now often with a sense merely of "without notes or a teleprompter."