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gimmickry

[gim-ik-ree] /ˈgɪm ɪk ri/
noun
1.
the use of gimmicks.
2.
an abundance of gimmicks.
Also, gimmickery
[gim-ik-ree, -ik-uh-ree] /ˈgɪm ɪk ri, -ɪk ə ri/ (Show IPA)
.
Origin of gimmickry
1950-1955
1950-55; gimmick + -ry
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2015.
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Word Origin and History for gimmickry
n.

1952, from gimmick + -ry.

Online Etymology Dictionary, © 2010 Douglas Harper
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Slang definitions & phrases for gimmickry

gimmickery

noun

The use of gimmicks: To juxtapose this is sheer gimmickry (1950s+)

The Dictionary of American Slang, Fourth Edition by Barbara Ann Kipfer, PhD. and Robert L. Chapman, Ph.D.
Copyright (C) 2007 by HarperCollins Publishers.
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