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misbrand

[mis-brand] /mɪsˈbrænd/
verb (used with object)
1.
to brand or label erroneously.
2.
to brand illegally, as with another's trademark.
Origin of misbrand
1900-1905
1900-05; mis-1 + brand
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2015.
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